# My Bharat initiative

Type: Company

Source: Finance Intelligence Brief — https://getfinancebrief.com/entity/my-bharat-initiative
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## Recent coverage (1 stories)

### India's PSBs Target 23.5M Gig Workers in Youth Banking Overhaul
2026-08-19 09:54:20 · Sentiment: Bullish · Impact: 6/10 · Sources: 2

India's public sector banks are turning a demographic tailwind — 65% of the population under 35 — into a credit-growth strategy, targeting a projected 23.5M gig workforce by FY30. Life-stage products and alternative-data underwriting via Account Aggregator, GST, and UPI aim to convert thin-file youth into formal borrowers. For investors, the roadmap signals longer-term retail credit expansion, balanced against execution and asset-quality risk in new-to-credit lending.
Full story: https://getfinancebrief.com/story/psb-youth-banking-roadmap-23-5m-gig-economy

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